877-490-8324You cannot create desire in the marketplace. Your pockets are not deep enough. You have to find that desire that already exists and then channel it and direct it to your products and services (which you may need to modify as well to fit that need that already exists). Find out what your customers already need and GIVE IT TO THEM. Figure out the gap between what your customer’s current situation is and where they desire it to be and sell it to them. PERIOD.